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Two more sports betting apps are live in New Jersey, including FanDuel Sportsbook (Download the apps on iOS & Android).
FanDuel Sportsboook was the fourth option for online betting in the state, joining the market a month after DraftKings Sportsbook opened it. The online/mobile product acts as a complement to the FanDuel-branded retail sportsbook at The Meadowlands.FanDuel’s web-based, Android and iOS platforms appeared on Saturday, serving up NJ sports betting to computers and smartphones throughout the state. By regulation, access is initially limited to a small group of customers during a five-day soft launch.
Also on Saturday, William Hill went live with its sports betting app in the state. William Hill already provided sports betting services for the retail operations at both Monmouth Park and Ocean Resort Casino.
FanDuel Sportsbook makes its debut
At a glance, FanDuel Sportsbook is a polished and market-ready product that should have no problem competing in the space.
FanDuel Group created the platform, first with its own team before borrowing on the resources of new owner Paddy Power Betfair and then using the technology of international gaming giant IGT. The large European bookmaker acquired the company in a nine-figure transaction this summer. The group likely could have rushed its app to market sooner, but speed wasn’t the primary goal.
Head of Product Nik Bonaddio told Legal Sports Report that his team didn’t want to simply ‘slap a logo’ on an off-the-shelf platform. “We were never going to do that,” he said. “That’s not in our DNA … we really wanted to make this a much more native experience.”
The attention to detail shows, with the platform mimicking the look and feel of the FanDuel DFS client. Both use the same blue/white color palette, navigation structure and overall styling.
Although FanDuel has a lot of control, Bonaddio repeatedly stressed the benefits of operating under PPB’s umbrella.
“We’re partnered with one of the most respected brands in Europe, if not the most respected. That gives us a lot of operational [advantages] — whether its efficient pricing, whether it’s the breadth of markets, it gives us more credibility in the space.”
All of these things are important, but how does the product itself stack up?
FanDuel Sportsbook vs. DraftKings Sportsbook
Like their respective daily fantasy sports products, the sports betting platforms from DraftKings and FanDuel share plenty of features.
Starting from the top, both use a customized, rotating carousel to display featured bets. These might be markets that the operator wants to promote, those with the highest volume, or those suited to an individual’s DFS and betting habits. Both will allow customers to share funds across products, though the feature is not available on FanDuel SportsBook at launch. Both allow bets as small as $0.10.
They both offer a comprehensive selection of props and in-play bets, too. FanDuel Sportsbook appears to be slightly more granular on the props side, while DraftKings Sportsbook offers deeper in-play options. Both book action on every point in a tennis match, for example, but only DraftKings offers pitch-by-pitch baseball betting.
The “cash out” feature included in DraftKings Sportsbook will be incorporated into the FanDuel Sportbook platform going forward, too, though it is not yet live. The system essentially turns every bet into an in-play bet, allowing customers to collect an adjusted payout before the result is decided.
Similarities aside, the two products diverge in some noteworthy ways.
Similar but different
Live-scoring visualizations embedded into the desktop platform represent the shiniest FanDuel-exclusive feature. As data technology has grown more robust, these gamecasts have become a legitimate way to “watch” a game without actually watching the game. Soccer visualizations, for example, draw a line for every pass in real time.
FanDuel is also taking a more conservative approach to the sports and contests it books. Remember when DraftKings said it was eager to offer things like competitive eating on its sportsbook? Out of an abundance of caution, FanDuel will distance itself from those types of markets.
“If there’s even any chance of someone thinking an event might be fixed,” Bonaddio said, “we’re probably going to stay away from it. We’ll sacrifice some volume to ensure the consumer protections are there.”
This abstinence might even extend to some mainstream sports. The lower divisions of professional tennis, for example, are rife with corruption, making them potential stay-away material.
You won’t find esports, either. FanDuel Sportsbook may offer the market at some point, but Bonaddio said the group is taking a wait-and-see approach with esports betting. “That audience trends overwhelmingly under 18,” he cautioned. “Call it a hard lesson we learned in 2015, but consumer trust and protection is everything.”
You will find teasers, though, which allow bettors to buy a looser line for a reduced payout. These bets are popular with casual gamblers, and DraftKings Sportsbook doesn’t yet offer them.
Another notable difference: FanDuel Sportsbook lines are visible outside of New Jersey. DraftKings Sportsbook shields them behind the geofence, but FanDuel lets non-NJ customers do everything on the platform except bet.
How do those lines look, though?
What to expect for pricing
It should be noted that folks were initially unhappy with FanDuel’s retail pricing at The Meadowlands. Lines on opening weekend were borderline insulting, and a couple of logistical hiccups compounded the criticism.
Bonaddio was unafraid to address the situation, though he chose his words carefully:
“The false starts we had at Meadowlands, frankly, they were a little bit embarrassing for us. That wasn’t necessarily due to any technical issues. But when you’re starting in a new space, there can be some miscommunications. We didn’t intentionally set crappy lines.”
He went on to say that FanDuel Sportsbook plans to be “extremely competitive” in NJ, though it will be hard to compete with offshore markets in the short term. Once again, the PPB backing could give FanDuel some advantages.
“Paddy Power has a world-class trading team behind it. If you look at the margins that Paddy Power has, the revenue they do on a lesser scale means that their trading department is as good as it gets. All of this runs off the same platforms that Paddy Power itself runs off of. You will see us having, if not the most efficient lines, among them.”
Prices at opening look to be very strong for NJ, including NFL lines at -110 and MLB lines generally between 15 and 25 cents. According to Bonaddio, interest will partially dictate FanDuel’s margins going forward.
“We can be a lot more efficient around a higher-volume [game],” he said.
Shop, shop around
In addition to the eight retail sportsbooks, punters in NJ now have five options for betting from their couch:
- DraftKings Sportsbook
- playMGM
- FanDuel Sportsbook
- William Hill
Given the emerging choices, it’s important for bettors to shop around for the sportsbook that suits their individual needs. Each operator has its own approach to pricing, so lines will vary from one to the next.
For serious, high-volume bettors, the right sportsbook will almost always be the one that deals the tightest numbers. Those who make their living from betting on sports demand the sharpest lines and the narrowest margins for operators. A few tenths of a percentage point can make or break their long-term livelihood.
That being said, the sharpest sportsbook isn’t the right sportsbook for every bettor, either.
Many new and casual bettors will be less concerned with the difference between -110 and -115 and more concerned with the experience they’re getting. There’s something to be said for betting and fantasy sports-ing with the same account, and many DFS customers will stay on-platform by default.
FanDuel’s efforts to cater to the casual bettor are evident, meshing with the group’s overall strategy for sports gaming. A number of its new DFS features were designed with the same audience in mind.
Is this the right recipe to capitalize on sports betting expansion in the US? We’re about to find out.
Will Hill launches, too
The FanDuel Sportsbook launch was expected, but William Hill snuck its app onto the market right around the same time. An e-mail to customers offered early access to a small group during this soft-launch period.
At the time of writing, the NJ product is available on Android only. William Hill’s existing Nevada sports betting product added an “NV” to its title earlier in the week, the first indication that this launch might be imminent. Expect the iOS app to follow soon.
William Hill has been especially busy on the retail side, operating sportsbooks in every state with legal sports betting. Nowadays, though, a competitive mobile platform is all but mandatory for providers who intend to keep pace in the market.
Michigan online sports betting became a reality on Jan. 22, roughly 10 months after operators began taking the state’s first legal bets in casino sportsbooks days before COVID-19 shut down most of the sports bettors wished to play. The FanDuel Sportsbook app, one of the most popular and recognizable brands, was among the first.
With Michigan bettors now free to bet on their smartphones and computers anywhere within state borders, they no longer have to worry about the possibility of those retail sportsbooks shutting down again.
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Now bettors can utilize FanDuel’s easy-to-use mobile product sure to please new and old players alike.
FanDuel Sportsbook bonus for Michigan online sports betting
New FanDuel users need to register for an account, make a deposit, and place a bet. If you win, you win. If not, FanDuel will refund your loss, up to $1,000, in the form of free betting credits. Be aware that your bet is refunded in the form of more betting credits. You cannot cash them out. But in essence, that first loss was still reimbursed.
Existing customers get a free $50 or $100 bet. Just click on the link above.
How to download the FanDuel Sportsbook app in Michigan
The FanDuel app works on all devices in the Android and iOS product lines and is an easy way to have a sportsbook right there in your hand no matter if you’re in Muskegon, Mackinac or anywhere in between. Once you’re set up, you can log into your account and see all your betting options on your computer, also.
To download the FanDuel app for Android or Apple use:
- Go to the FanDuel site using this link to ensure you maximize your bonuses
- Look for the iOS or Android icon, and follow the instructions
- If asked where you trust the source of the file you are downloading, select ‘yes’ or ‘ok’
- Allow the app to download.
How to sign up with FanDuel Sportsbook to bet online in Michigan
Setting up an account and depositing funds is an easy process. Use this link to visit FanDuel Sportsbook.
You’ll need this information to get started:
- First and last name
- Home address
- Date of birth
- Phone number
- Last four digits of your Social Security Number
There is a possibility you’ll need to provide FanDuel a photo of your driver’s license if FanDuel cannot confirm your identity, but that shouldn’t delay you long.
As with any other state, you’ll need to be at least 21 years old to open an account, and you must be physically located in Michigan when you sign up. Geo-location software in your phone or computer will make sure that you’re within state borders and legally able to proceed.
The vast majority will have no problems. But those in certain professions are not allowed to make wagers, most notably those who could affect the outcome of sporting events such as coaches, players and referees. Certain employees of the gaming industry are also barred.
Luckily, Michigan allows remote registration, meaning you can sign up from anywhere rather than having to go to a casino sportsbook like in some other states, like, surprisingly, Nevada.
How to deposit and withdraw with your FanDuel Sportsbook account
FanDuel accepts several forms of secure payments to fund your account. Option include debit cards, major credit cards, PayPal, bank transfer or the FanDuel Prepaid Play+ card.
Withdrawals have fewer options, however: transfer to your bank, a mailed check, PayPal or visiting the FanDuel Sportsbook at Motor City Casino (where you can also deposit).
What to expect when Michigan online sports betting with FanDuel
The FanDuel app displays all your pertinent information as soon as you launch it. Your bankroll will be visible at the top and your bet slip is conveniently draped down the right side for quick updates and which bets are active or settled.
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Down the left side, league logos serve as quick entry points for the betting markets in the NFL, NBA, etc., with a bright red circle highlighting what and how events are currently live. The interface is easy to use and offers a friction-free experience even if you’re using Apple on one device and Android on another.
What sports can I bet on for Michigan online sports betting?
Michigan is full of sports fans because of the huge array of teams, many of them with histories of glory.
Every major professional sports league is represented, Michigan and Michigan State compete in the storied Big Ten conference and scores of other universities abound as cheering, and now, betting options.
Michigan’s big four professional sports teams have fabled histories and rabid fanbases, but all of them are in some vestige of … let’s call it rebuilding, meaning bettors might have to put their loyalty aside when making either pre-game bets or wagers after the games have already started.
The most successful of Michigan’s professional sports teams are the Detroit Red Wings, whose 11 Stanley Cup championships are the most for any American National Hockey League team.
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In the National Basketball Association, the Detroit Pistons are three-time champions, but the golden age, make that “Bad Boys” age of Isaiah Thomas, Bill Laimbeer and Rick Mahorn is long over and the team hasn’t won a playoff game since 2004.
The Detroit Tigers, who have fielded lineups including Hall of Famers Jack Morris and Alan Trammell, continue to rebuild in Major League Baseball, but a highly regarded crop of rookies at least portends of better summers ahead. They might be a perfect place to dabble in futures wagering. More on that momentarily.
Oh, and those Detroit Lions continue to slog away. At least the National Football League franchise in Honolulu Blue has the national spotlight on Thanksgiving, if that’s a good thing.
What are futures wagers for Michigan online sports betting?
Futures wagers available at FanDuel allow you to make long-range predictions about the outcome of league championships or player awards.
Have a feeling on who will win the NFC North – Lions, really? – or the World Series – Tigers? Come on – then futures wagers are a great avenue to give sports betting a try.
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How about the league MVP or which college star will be the top draft pick in the NBA draft? Bettors can make wagers on these markets before the season even begins or as it’s underway (the odds are better for you the earlier you bet) and then wait to see how they pan out. It’s getting paid for seeing something before anyone else.